Eleven days ago someone offered to introduce my work
to a community of four hundred people who are exactly
who I'm trying to reach.
I didn't reply.
Not because I was too busy, though I told myself that
a few times. Because replying meant making something,
and making something meant deciding what I'd actually
say to four hundred strangers, and I wasn't sure I
knew.
So it sat there. And every day it sat there it got
slightly harder to pick up, the way unanswered things
do. By day eight I'd started constructing the story
where the offer probably wasn't serious anyway.
That's the part worth admitting. I didn't just delay.
I quietly built a case for why the delay didn't matter.
I sent the message this morning. Four sentences. Took
about two minutes.
He replied within the hour — yes, still on, and he
offered more than he had the first time.
Eleven days of avoiding a two-minute message, and the
answer was better than the one I was scared of.
I don't have a lesson that improves on that. Just the
observation that the thing I was avoiding wasn't the
work. It was finding out.
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